1. Introduction

Longevity First Group, LLC, doing business as Longevity Athlete ("we," "our," or "us"), is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website, use our services, or undergo VO2 max testing at our facility located at 58 Pulaski Street, Peabody, MA 01960.

2. Information We Collect

2.1 Personal Information

We may collect the following personal information:

• Name, email address, phone number, and mailing address
• Date of birth and age
• Emergency contact information
• Payment and billing information
• Appointment scheduling information

2.2 Health Information

As a fitness testing facility, we collect health-related information including:

• VO2 max test results and fitness assessments
• Medical history relevant to exercise testing
• Current medications and health conditions
• Physical measurements and vital signs
• Exercise history and fitness goals

2.3 Website Usage Information

When you visit our website, we may automatically collect:

• IP address and browser information
• Pages visited and time spent on our site
• Referring website information
• Device and operating system information

3. How We Use Your Information

We use your information for the following purposes:

• Providing VO2 max testing services and fitness assessments
• Scheduling and managing appointments
• Processing payments and maintaining billing records
• Communicating test results and recommendations
• Ensuring your safety during testing procedures
• Improving our services and website functionality
• Complying with legal and regulatory requirements
• Sending appointment reminders and follow-up communications

4. Information Sharing and Disclosure

We do not sell, trade, or rent your personal information to third parties. We may share your information only in the following circumstances:

• Healthcare Providers: With your consent, we may share test results with your physician or healthcare provider
• Service Providers: With trusted third-party service providers who assist us in operating our business (e.g., payment processors, appointment scheduling platforms)
• Legal Requirements: When required by law, court order, or government regulation
• Emergency Situations: To protect your health and safety or that of others
• Business Transfers: In connection with a merger, acquisition, or sale of business assets

5. Data Security

We implement appropriate technical and organizational security measures to protect your personal information against unauthorized access, alteration, disclosure, or destruction. This includes secure storage of physical records, encrypted digital communications, and restricted access to personal information on a need-to-know basis.

6. Data Retention

We retain your personal information for as long as necessary to provide our services and comply with legal obligations. Health information and test results are typically retained for a minimum of seven (7) years from the date of service, or as required by applicable law.

7. Your Rights

You have the right to:

• Access and review your personal information
• Request corrections to inaccurate information
• Request deletion of your information (subject to legal retention requirements)
• Opt-out of marketing communications
• Request a copy of your test results and health information
• File a complaint regarding our privacy practices

8. Cookies and Tracking Technologies

Our website may use cookies and similar tracking technologies to enhance your browsing experience and analyze website usage. You can control cookie settings through your browser preferences. Some features of our website may not function properly if cookies are disabled.

9. Third-Party Services

Our website may contain links to third-party websites or integrate with third-party services (such as Calendly for appointment scheduling). This Privacy Policy does not apply to third-party websites or services. We encourage you to review the privacy policies of any third-party services you use.

10. Children's Privacy

Our services are not intended for individuals under the age of 18. We do not knowingly collect personal information from children under 18. If we become aware that we have collected personal information from a child under 18, we will take steps to delete such information.

11. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or applicable laws. We will notify you of any material changes by posting the updated policy on our website and updating the "Last Updated" date. Your continued use of our services after such changes constitutes acceptance of the updated Privacy Policy.

12. Contact Information

If you have questions, concerns, or requests regarding this Privacy Policy or our privacy practices, please contact us: